Why it is Critical to Connect with a Lead Right Away

Connecting with a new lead right away is CRITICAL when building your real estate business. Apply simple techniques explained in this video to ensure you earn the lead’s business and make the sale.

Leads don’t need to be taken care of right away. They just need to KNOW they are being taken care of right away.

Imagine you are in the grocery store and you receive a text from an unknown number and your first thought is, “Let me finish up what I’m doing then I will get back to that lead in a couple hours.”

A couple hours goes by and you respond to that lead with the information they were asking for. In this day and age where we can find any information we want on our phone instantly, that lead has ALREADY MOVED ON to another website with another realtor and found all the information they need. They no longer see your value and that potential new client is now gone.

Now imagine the same scenario but you apply my simple technique. Leads don’t need to be taken care of right away. They just need to KNOW they are being taken care of right away. You receive the same text and RESPOND right away saying, “Hey! No problem. I will happily get that info. Would it be okay if I get that to you in a couple of hours.”

That new lead is going to be fine with that because they now know that you are servicing them and no longer have to worry about finding the information themselves. When someone is in a mode of getting stuff done, they need to know whatever information they needed is getting done.

This simple technique is critical in your business and I promise if you apply it, you will see a lot more leads convert to customers and ultimately clients that want to work with you. Have an example of how this worked or didn’t work for you? Leave them in the comments below!

How to Offer Value When Calling Your Database

ATTENTION Real Estate Agents!

When you’re calling your database, are you asking for money or are you handing out gold bars?

Imagine you went to an area where thousands of people frequent and you had to ask a thousand people for $10. What do you think is happening? Inevitably, people are going to tell you no and when that happens, what goes through your head? Someone will end up giving you $10. How do you feel when you receive the money? Do you feel like you earned it?

Now let’s flip the script. Imagine I give you a palette of gold bars and now you have to hand them out to people. How does it feel to GIVE these out? Inevitably, someone will deny you the gold bar but when someone says yes, how do you feel?

Here’s the Point

These same methods apply to REAL ESTATE. When you’re calling your database who has said, “Hey reach out to me about real estate.” Are YOU asking them for money or are you handing out gold bars? If you aren’t sure, you’re probably asking for money rather than picking up that gold bar and offering value to your database.

Working in the real estate industry, there are tons of value ads to offer your clients.

Here are some examples:
  • Free Home Valuation
  • Local Real Estate Knowledge
  • Local Economic Knowledge
  • Buying/Selling Tips
  • Off Market / Coming Soon Listings
  • Market Updates
  • Home Trends … and so many more!

In summary, do yourself a favor and pick up a gold bar before you pick up the phone to call your database! We’d love to hear your feedback! What did you think of this video? What value ads do you offer your clients as a real estate professional?

Reply below ⬇

About the Coach – Chase Craig

Most people can experience some point in their life living paycheck to pay check. I was actually living tax return to tax return because my paychecks weren’t covering my bills. I was working full time in retail at the Home Depot making $12/hr.

I owned a home, somehow, and was supporting my family while my wife was going to school full time. I finally got a raise and was looking forward to it and it was $.285 per hour. I did the math on that and it was about $10 more per year and all I could think about is, “Am I trapped?”

It wasn’t very long after that someone mentioned we should get our real estate licenses and I jumped on the opportunity despite knowing anything about the process. I went from making $12/hr to having a career in real estate where I’ve sold over 3500 homes.

Now I’m at the point where money is one of the last things I think about when it comes to the important things in my life. I went from pushing carts at the Home Depot and making less than $12/hr to ultimately becoming one of the top real estate agents in the country – and if I can do it, you can definitely do it too.

I’ve been selling real estate for about 15 years and in that time I have been fortunate enough to help over 3,500 families buy and sell real estate. In 2011, I was named top 30 under 30 by the National Association of Realtors, which embodies over one million members. In 2014, I was named Realtor of the Year and became Boise Regional Realtors youngest Realtor of the Year to date. I was a Keller Williams Realty MAPS Coach for over 4 years until he decided to focus more time on building his team. I continue to coach a handful of real estate agents and companies across the United States. In 2020, Chase’s team closed 222 transactions with over $70 million in volume and 2.3 million in gross commission income.

It kills me knowing that 90% of real estate agents will fail after their first year in real estate, so I have created this channel to help you be one of the 10% that actually makes it in real estate. So subscribe to my coaching channel, watch the videos, and implement the things that I’m teaching you that helped me change my life.