Connecting with a new lead right away is CRITICAL when building your real estate business. Apply simple techniques explained in this video to ensure you earn the lead’s business and make the sale.
Leads don’t need to be taken care of right away. They just need to KNOW they are being taken care of right away.
Imagine you are in the grocery store and you receive a text from an unknown number and your first thought is, “Let me finish up what I’m doing then I will get back to that lead in a couple hours.”
A couple hours goes by and you respond to that lead with the information they were asking for. In this day and age where we can find any information we want on our phone instantly, that lead has ALREADY MOVED ON to another website with another realtor and found all the information they need. They no longer see your value and that potential new client is now gone.
Now imagine the same scenario but you apply my simple technique. Leads don’t need to be taken care of right away. They just need to KNOW they are being taken care of right away. You receive the same text and RESPOND right away saying, “Hey! No problem. I will happily get that info. Would it be okay if I get that to you in a couple of hours.”
That new lead is going to be fine with that because they now know that you are servicing them and no longer have to worry about finding the information themselves. When someone is in a mode of getting stuff done, they need to know whatever information they needed is getting done.
This simple technique is critical in your business and I promise if you apply it, you will see a lot more leads convert to customers and ultimately clients that want to work with you. Have an example of how this worked or didn’t work for you? Leave them in the comments below!
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